Yacht rock, formally known as ‘adult orientated rock’, ‘soft rock’ or ‘West Coast Sound’ originated in the late 70’s, early 80’s and was associated with the popular Southern Californian leisurely activity of sailing.
The key defining rules of the genre as describes as follows:
- "keep it smooth, even when it grooves, with more emphasis on the melody than on the beat"
- "keep the emotions light, even when the sentiment turns sad (as is so often the case in the world of the sensitive yacht-rocksman)”
- "always keep it catchy, no matter how modest or deeply buried in the tracklist the tune happens to be.”
Our recent partnership with Princess Yachts inspired us to delve deeper into this genre whilst we strive to re-write the rulebook of acoustics for the luxury marine sector because everyone wants to hear these classics without comprising the sound.